Development and support for the implementation of an investment promotion strategy and a communication strategy (AZFN)

It was within the framework of a Nouadhibou Fisheries Eco-Pole Project / Nouadhibou Free Zone Authority, it took place in Nouadhibou-Mauritania and lasted 26 months.

IDEACONSULT was involved in (i) the development of two complementary strategies that were both global and integral for investment promotion and communication and (ii) the provision of support and advice over a period of two years to ensure their implementation.

The challenge was on the one hand to stimulate the development of the private sector and attract more incoming flows of Foreign Direct Investment (FDI), and on the other hand to give broader visibility to the ZFN to better publicize its objectives, its institutional and legal framework, its investment opportunities, its business climate, its economic benefits on the city of Nouadhibou, on Mauritania in general and in the sub-region.