Preparation and implementation of a strategic communication plan for an awareness campaign for the MOUBADIROUN Project
CLIENT
Ministry of Vocational Training and Employment - Objective Management Unit
COUNTRY
Tunisia
FUNDING
The World Bank
CONTRACTUAL SCHEDULE
2021 - 2022
PROJECT DESCRIPTION
The project involves the development of a comprehensive and coherent communication strategy so as to facilitate the adhesion of target beneficiaries to MOUBADIROUN program and to promote the activities carried out during the first phase of the project.
SCOPE OF SERVICES
- Phase 1 : Development of an awareness campaign strategy
- Phase 2 : Design and support for the production of communication materials
- Phase 3 : Implementation of an awareness campaign
- Phase 4 : Development of a global communication strategy
- Phase 5 : Implementation of the communication campaign
ROLE
Team leader
PROVIDED TASKS
- Elaboration of Master Plans, Policies and Sector Strategies
FIELDS OF ACTIVITY
Information & Communication