Preparation and implementation of a strategic communication plan for an awareness campaign for the MOUBADIROUN Project

CLIENT

Ministry of Vocational Training and Employment - Objective Management Unit

COUNTRY

drapeau_tunisie
Tunisia

FUNDING

The World Bank

CONTRACTUAL SCHEDULE

2021 - 2022

PROJECT DESCRIPTION

The project involves the development of a comprehensive and coherent communication strategy so as to facilitate the adhesion of target beneficiaries to MOUBADIROUN program and to promote the activities carried out during the first phase of the project.

SCOPE OF SERVICES

  • Phase 1 : Development of an awareness campaign strategy
  • Phase 2 : Design and support for the production of communication materials
  • Phase 3 : Implementation of an awareness campaign
  • Phase 4 : Development of a global communication strategy
  • Phase 5 : Implementation of the communication campaign

ROLE

Team leader

PROVIDED TASKS

  • Elaboration of Master Plans, Policies and Sector Strategies

FIELDS OF ACTIVITY

Information & Communication

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